SERCIVES - CONSULTING
Strategy
is the product
Most brands don't have a content problem. They have a content system problem.
We build the architecture that makes every piece of content purposeful, every platform intentional, and every campaign something the algorithm rewards. Not just once, but consistently over time.
“The best social media content doesn’t feel like social media content. It feels like the next chapter of a story your audience is already following.”
MONTH ONE - EVERY ENGAGEMENT STARTS HERE
Your content system,
built from the ground up
Before any strategy session, campaign, or deliverable, every client receives a comprehensive content system document. This is not a social media calendar. It is the architecture underneath everything you post from this point forward.
Brand content philosophy - the “why” behind every post
Content pillar framework - sustainable, repeatable, scaleable, and effective
Campaign integration model - how campaigns weave in
Platform strategy - what goes where and why
Brand voice guide review - tone and vocabulary, the dos and don’ts
KPIs - what success actually looks like
HOW WE WORK - ONGOING RETAINER
Systems Blueprint
Best for premium regional brands with $5M–$30M revenue and an internal team ready to execute.
Monthly 90-minute strategy session
Full content system audit (month 1)
Content pillars + platform strategy document
Monthly editorial calendar framework
Campaign integration roadmap (quarterly)
Async feedback on content before it posts
Monthly performance review against KPIs
Email access — 48hr response guarantee
Embedded Strategist
Best for premium regional brands with $5M–$30M revenue and an internal team ready to execute.
2× monthly strategy sessions (90 min each)
Full content system build — pillars, voice, cadence
Quarterly campaign architecture — woven into system
Monthly content brief for internal team
Hooks, angles, and format direction per post type
Bi-weekly async content review + feedback
Quarterly deep-dive strategy reset
Priority email + Slack — 24hr response
Noncompete — signed by me
Chief Content Architect
Best for $100M+ brands who need a senior strategic partner acting as fractional CCO across all content decisions.
Weekly strategy touchpoint with marketing lead
Full content system architecture + brand voice guide
Campaign strategy for every major launch or moment
Content brief for every post type and platform
Direct collaboration with internal creative team
Real-time Slack access — same-day response
Quarterly in-person strategy day at your location
Annual content system audit and full reset
Noncompete — signed by me